The full playbook

34 methods, every channel a founder can run.

Hand-curated. Use Find your fit if you want a personalized ranking. Use this page if you want to see the entire menu.

All In-person Owned media Social Earned media Search Paid Outreach Automation Partnerships Broadcast Process

Method 16 · Earned media
Public Relations
TV, magazines, radio, articles, podcast interviews, awards, and industry recognition.
Early revenueGrowingScaling
5 to 10 hrs/week · Under $500/mo · Earned channel
See the playbook
Method 21 · Earned media
Guest-Post Blogs
Writing for industry publications and partner blogs to reach their audiences and earn backlinks.
Early revenueGrowingScaling
5 to 10 hrs/week · Free or near-free · Earned channel
See the playbook